WHY I STARTED THIS BRAND - THE STORY

Over a year ago, I was approached by someone with the concept of alkaline water. They made some wild claims and bold promises about the health benefits of alkaline water and also labelled it as “miracle” water. They said that regular usage of alkaline water could transform one’s health. Enticed by these benefits, I immediately decided to buy the machine that makes alkaline water.

They also offered a “business opportunity” along with the machine i.e. MLM direct selling business like network marketing (you know those chain marketing ones)

So as soon as I bought the machine, I became a part of the MLM system. However, I decided that I wouldn’t promote this water to other people until I started seeing the results in my own and my family’s health.

Ever since my childhood, I have been struggling with stomach-related problems such as inflammation, digestion, and constipation.

So I started consuming this water daily and about 3-4 weeks in, I started seeing the health benefits in my body. My inflammation was reduced and digestion improved by a considerable margin.

So I started believing that this water was some miracle, and soon after I started with the direct selling business and started promoting “alkaline water” to other people.

A few months into the business, I realised that I hadn’t done any research for this business. Since the business was in healthcare, I needed to be aware of the science behind alkaline water if I was going to be promoting it.

So I started doing some deep research on the science behind alkaline water.

So I referred to some research papers, read a few articles from credible sources and government websites and I found out that the wild claims and promises these promoters of alkaline water were making about it, were NOT true. They weren’t backed by any science or research. And even if they were true, there was little or NO research on it.

When I discovered all the truths about alkaline water, I immediately stopped promoting it.

But the problem is that despite knowing the truth, there are a lot of supporters of alkaline water in the market.

So naturally there is a lot of debate over alkaline water consumption, with many brands and individuals making claims that are NOT backed by science, just to sell their products.

And people want to improve their health and prevent diseases in the future.

So out of fear, they fall prey to these marketing gimmicks (just like I did) without educating themselves about the product they are buying and the brand they are interacting with.

That’s why I have created the “Hydrate With Knowledge“ brand — to educate you on the science of hydration and evidence-backed insights with full transparency.

I don’t want you to go through the same problems I went through. I want to make the buying process much easier for you. That’s a top priority for us at “Hydrate With Knowledge“.

We aim to unravel the truths, myths, and misconceptions about alkaline water and other products, and the hydration industry in general. We provide you with evidence-backed insights, and practical advice, and guide you through the world of water and hydration, helping you make informed decisions for a healthier lifestyle.

We believe in consumer education, transparency, and curiosity about the science of hydration and hydration products. We have a consumer-centric approach to everything we do.

So Join Us as we strive for optimal hydration and overall well-being

Feel free to Contact Us if you have any queries about hydration. We are here to help you :)